One hero video
A longer main film about who you are and what you do. Delivered in both landscape (16:9) and vertical (9:16), so the same story fits your website and your social feed.
I come to film for one day. The result is one hero video and nine short vertical videos — and a nine-week publishing calendar that goes with them, so the videos actually get out instead of sitting in a folder.
€3,500 (VAT 0%). Includes planning, the shoot day, editing and the publishing guide.
What you get
One day from your calendar is enough. I plan the shoot so all ten videos are captured in one go.
A longer main film about who you are and what you do. Delivered in both landscape (16:9) and vertical (9:16), so the same story fits your website and your social feed.
All vertical (9:16) for Reels, TikTok and Shorts. Each one stands on its own and ends with a single clear call to action.
A nine-week calendar: which video, on which platform, when, and with what kind of caption. You're not left alone wondering what to do with the videos.
We plan the day in advance so all ten videos come out of one session. One day from your calendar.
Nine short videos
The videos aren't nine versions of the same thing. Each one highlights a different service, product, season or customer need. Together they cover what you want to say, piece by piece.
Each video points the viewer to one thing: buying your product, booking a time or learning more. The call to action drives your sales, not mine.
In a sales video (demo, offer, before and after) it's direct: “Order now”. In a trust video (customer voice, behind the scenes) it's softer: “Learn more”.
More videos point straight to buying than to image alone. That's a practical choice: a small, young company is better off asking the viewer to act. Not a measured formula, just a starting point we adjust together.
Weighting by goal
We adjust the mix based on what you want to achieve. These are starting points, not locked in — we refine them together before the shoot.
Seven videos point to buying, two build trust. When the goal is to get deals moving.
Five pointing to buying and four building visibility: customer case, customer voice, behind the scenes.
Mood, a brand film and the product in its own environment. When you want to build a feel and recognisability.
Default: six pointing to buying and three mixed, weighted toward action. A good starting point if you want to see what works first.
The heart of the package
The most common reason videos go unused: they get finished, saved to a folder and forgotten. That's why every package includes a publishing guide — a ready nine-week calendar that gets the videos out one week at a time.
For each week: which video, on which platform, when, and an example caption.
The hero video goes out first and stays pinned on your website and social profile. After that the short videos roll out one week at a time.
| Week | Video | Platform | Example caption |
|---|---|---|---|
| Week 1 | Product introInstagram ReelsHere's how [product] works. Order via the link → | Instagram Reels | Here's how [product] works. Order via the link → |
| Week 2 | Customer voiceLinkedIn[Customer] on how the work went. Learn more → | [Customer] on how the work went. Learn more → | |
| Week 3 | Season or offerTikTok + Reels[Season] is here. Book your spot this week. | TikTok + Reels | [Season] is here. Book your spot this week. |
| Week 4 | Before and afterInstagram ReelsThe same [subject] before and after. Ask for a quote → | Instagram Reels | The same [subject] before and after. Ask for a quote → |
| Week 5 | Behind the scenesStories + TikTokHere's how a day goes for us. Follow along. | Stories + TikTok | Here's how a day goes for us. Follow along. |
| Week 6 | A second serviceLinkedIn + Reels[Service] in short. Book a walkthrough → | LinkedIn + Reels | [Service] in short. Book a walkthrough → |
| Week 7 | Frequently asked questionReels + ShortsOur most asked question, and the answer. Read more → | Reels + Shorts | Our most asked question, and the answer. Read more → |
| Week 8 | Product in contextInstagram[Product] in its own environment. | [Product] in its own environment. | |
| Week 9 | Direct offerAll channelsThis week's offer: [benefit]. Order now → | All channels | This week's offer: [benefit]. Order now → |
An example. The final calendar is built around your videos and your channels.
How it goes
We go through your goals and decide what the nine videos highlight. I plan the day so everything is captured in one go.
One day. I film the hero video and the footage for nine short videos.
I cut ten finished videos: the hero in landscape and vertical, nine short videos in vertical.
You get the videos and, with them, a nine-week publishing calendar with ready example captions.
Pricing
Three ways to work together. The package is the natural middle option: one shoot day produces the most ready-to-use content.
€1,500
One longer main film for your website and social media.
This package
€3,500
Hero video, nine short videos and a publishing guide from one shoot day.
Monthly plan
Ongoing content production every month. When you need videos regularly.
Let's start
Tell me briefly what you do and what you want from the videos. We'll plan together what the nine videos highlight and when they go out.
Get in touch